Pioneers of Screen Advertising
Almost from the dawn of film, advertising was a part of the filmgoing experience. This collection showcases some of screen advertising's earliest steps, as companies learnt to mimic the evolving forms of film comedy, drama, documentary and animation with the careful addition of their product as co-star.
A gentleman cyclist learns the error of his ways in one of the earliest surviving British film advertisements.
Kodak pocket cameras provide the perfect substitute for a budding portrait artist in this early advert based on the drawings of Harold Bateman.
Advert4 minsSilent Location: Bradford
No wearisome overblown advertising for cinema-goers back in 1931, just straightforward advice: don’t risk accidents and “Don’t buy a dud!”
Advert19253 minsSilent Location: Bradford
Juno-Junipah, for girls, who “want to be bright, vivacious, attractive and slim”, and Carters Little Liver Pills to rejuvenate the elderly.
Advert1 minsSilent Location: Bradford
Without trying to be too clever, these advertisements demonstrate the virtue of the uncomplicated: short, sweet and memorable.
Promotional19296 minsSilent Location: Maidstone
A study of single and double decker trolley buses, constructed by Ransomes, Sims and Jefferies of Ipswich.