This film is part of Free
Guinness - Shipwright Version 1
Stout Geordie shipwright Martin Welsh opts for stout after work in this regional TV spot.
Overview
A northern accent on television? Outrageous! Don’t worry, this commercial was focussed on a specific broadcast region, and in Version 2 the exact same visuals were used to introduce the same actor as Ian Scott, with a voiceover in perfect Received Pronunciation. Guinness frequently used multiple versions of the same advert to hone in on their target audience.
The advert plays with the unspoken slogan of the brand’s past - “Guinness gives you strength” - without explicitly saying it for regulation reasons. Of course, follow the ad’s not so implicit logic through and surely both Martin and his identical twin Ian should be downing pints of the black stuff on the way to work?
Related
What We Want Is Watney's What We Want Is Watney's
Advert 1959 1 mins
A young Michael Caine bursts on to the scene as a cheeky soldier in this delightful advert for Watney's beer.
Guinness - Plinths Guinness - Plinths
Advert 1976 1 mins
Pete and Dud prove to be stout football fans in this Guinness commercial recalling a great sporting moment - however fleeting.
PG Tips: Hairdressers PG Tips: Hairdressers
Advert 1978 1 mins
An example of the long-running Brooke Bond PG Tips advertising campaign, with talking chimpanzees dressed as humans.
Guinness - Raf Flying Toucans Guinness - Raf Flying Toucans
Advert 1955 1 mins
An RAF squadron are alerted to an attack. Flying toucans raid the officers mess and fly off with glasses of Guinness.
Fun on the Farm Fun on the Farm
Advert 1935 5 mins Silent
What seems a charming stop-motion rhapsody for Bourn-vita chocolate reveals some unpleasant racial insensitivity.
The Spirit of His Forefathers The Spirit of His Forefathers
Advert 1900 1 mins Silent
One of the earliest surviving British adverts
Here Comes the Bride Here Comes the Bride
Amateur film 1948 16 mins Silent Location: Hebburn
A wonderfully sophisticated take on the wedding film crafted by a Tyneside musician for his brother and a stylish bride.
Launch of the MV Innesmoor Launch of the MV Innesmoor
Amateur film 1954 16 mins Silent Location: Hebburn
Explore the gleaming new interiors of the Tyne-built cargo ship Innesmoor.
Launch of M.S. Joseph R. Smallwood 11th July 1972 Launch of M.S. Joseph R. Smallwood 11th July 1972
Industry sponsored film 1972 9 mins Silent Location: Hebburn
The Swan Hunter shipyard celebrates the launch of a tanker built to serve the Come By Chance oil refinery in Newfoundland.
Hebburn Clegwell Boys Modern School Hebburn Clegwell Boys Modern School
Amateur film 1952 13 mins Silent Location: Hebburn
A class act on the stage as school boys in drag tackle Gilbert and Sullivan’s swashbuckling opera.
Opening of the St. Aloysius Infant School, Hebburn Opening of the St. Aloysius Infant School, Hebburn
Non-Fiction 1928 7 mins Silent Location: Hebburn
A vivid portrait of a tough working Tyneside community in Hebburn at the opening of a Roman Catholic infant school.
Northern Star Northern Star
Industry sponsored film 1963 31 mins Location: Hebburn
A spectacular send off for migrants on board the Northern Star, a new ocean liner built and launched on Tyneside.
Khichdi Khichdi
Animation & Artists Moving Image 2023 16 mins
The interwoven stories of four best friends who reunite in the UK, thirty-five years after training together as nurses during their teens in Ferozepur, Punjab.
Dr XYZ: A Medical Drag Transthology Dr XYZ: A Medical Drag Transthology
2023 15 mins
A satirical take on the healthcare service announcements of the 1960s and 70s.
Every Moment Counts Every Moment Counts
Animation & Artists Moving Image 2023 9 mins
A short animation that offers a window into the world of children’s palliative care.
Police Story: Panel Discussion Police Story: Panel Discussion
Inside Film 2024 24 mins
Panel discussion on Jackie Chan's 1985 action classic Police Story, with Chase Armitage, Sam Mak and Jadey Duffield.
China O'Brien: The Reunion China O'Brien: The Reunion
Documentary 2024 60 mins
Cynthia Rothrock, Richard Norton and Keith Cooke reunite three decades on from the groundbreaking martial arts classic.
Women in Action Panel Discussion Women in Action Panel Discussion
Inside Film 2024 28 mins
Action Xtreme - the UK's leading action film studio - hosts this panel discussion with four leading women in action cinema - Soo Cole, Jo Rolison, Jadey Duffield and Ioanna Karavela.