This film is part of Free

Bairns-Wear Fully Fashioned Knitwear

Looking for matching knitwear for the whole family? Bairns-Wear is the firm to choose.

Advert 1960

From the collection of:

Logo for Media Archive for Central England


Dressed in their smart matching knitwear this 1950s family is typical of the advertiser's dream of how mum, dad and two kids can be kitted out in clothing from the same firm. Bairns-Wear Limited of Nottingham and Worksop is the firm being promoted with their complete range of fully-fashioned knitwear.

Bairns-Wear was one of a multitude of East Midlands based textile manufactures. The firm had headquarters in Nottingham with a large factory on Nottingham Road in Sherwood and a subsidiary works on Raymouth Lane in Worksop. The firm became part of the Courtaulds empire before succumbing to cheap imports in the 1980s. The Nottingham factory is now the site of a supermarket.