This film is part of Free
After your strenuous workout at the tennis club, you need a Babycham
Advert 1957 1 mins
We’d all love to have a cute little deer magic up a refreshing beverage after a spot of tennis. When Babycham was introduced in 1953 it was targeted especially at women, and aspirational women at that. This part-animated ad from 1957 is no exception. Up to that point women ordering a drink might have settled for a sherry or port and lemon, but with the introduction of Babycham they could opt for a drink with a sense of sophistication, a “genuine champagne perry”.
Advert 1959 1 mins
A young Michael Caine bursts on to the scene as a cheeky soldier in this delightful advert for Watney's beer.
Advert 1976 1 mins
Pete and Dud prove to be stout football fans in this Guinness commercial recalling a great sporting moment - however fleeting.
Advert 1978 1 mins
An example of the long-running Brooke Bond PG Tips advertising campaign, with talking chimpanzees dressed as humans.
Advert 1955 1 mins
An RAF squadron are alerted to an attack. Flying toucans raid the officers mess and fly off with glasses of Guinness.
Advert 1935 5 mins Silent
What seems a charming stop-motion rhapsody for Bourn-vita chocolate reveals some unpleasant racial insensitivity.
Advert 1900 1 mins Silent
One of the earliest surviving British adverts
1926 40 mins Silent
Compelling travel feature edited from footage of the 1925-26 Worsley Algarsson Arctic expedition.
Inside Film 2021 41 mins
In this illustrated discussion, BFI programmer-at-large Geoff Andrew and Catherine Wheatley, the author of two books on Michael Haneke’s work, examine what makes him such a distinctive, important and often controversial cinematic artist.
Inside Film 2021 41 mins
Film critic Carmen Gray and film writer Ela Bittencourt discuss three films by trailblazing Czech filmmaker Věra Chytilová.
Inside Film 2021 40 mins
In this discussion, BFI programmer-at-large Geoff Andrew and Sue Harris, Professor of Film Studies at Queen Mary University of London, will focus on three titles to look at what made Malle such a rewarding filmmaker.
Inside Film 2021 38 mins
BFI National Archive curator Will Massa and film critic Beatrice Loayza explore the work of contemporary British filmmaker Joanna Hogg.
Inside Film 2021 47 mins
Writer and activist So Mayer joins filmmaker and critic Alexandra Hidalgo to discuss the work of acclaimed French director and artist Agnès Varda.