This film is part of Free

Ever Wished
Ice-cream without the Lyons Maid Gold Seal is given the cold shoulder in this TV ad.
Overview
Ice-cream? I can’t believe it’s not butter! Dense slabs of dairy deliciousness are garnished with fruits, sweets and a gold seal. The lingering close-ups are early rungs on the ladder to the full blown ‘food porn’ advertising campaigns of modern times.
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