Coca-Cola: Biba's Boutique

A stomping version of "Things Go Better With Coke" by The Who soundtracks this pithy ad.

Yes, this is Biba, the renowned Kensington emporium that made new fashions instantly available and was itself a groovy place to hangout. Coke bottle tops turn up all over the place and the kids have their fun. As it’s the height of swinging London, The Who lend a hand with a new composition that would also turn up as a pop art statement on their 1967 record The Who Sell Out.