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Tie and Dye

A snazzy intro to the ancient textile-dyeing technique taking the 70s fashion world by storm.

Cinemagazine 1970 3 mins

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Overview

Join Anne Maile, author of Tie and Dye as a Present Day Craft, for a snazzy introduction to the ancient fabric-dyeing technique sweeping the fashion scene. Can't afford the ready-made versions sported by the energetically flailing models? No problem, Anne is on hand for a no-fuss demo of this most democratic of crafts, beloved of 60s psychedelics, 90s ravers and countless junior school art classes in between. Tie dye still crops up on the catwalk - and high street - today, channelling the DIY aesthetic into big business.

This item was used in the Central Office of Information-sponsored cinemagazines Living Tomorrow and Tomorrow Today, intended to promote Britain to overseas audiences. Filmmaker Peter Greenaway was on editing duty - one of several jobs for the COI early in his career.

Director
Mark Lawton
Genres
CinemagazineGovernment sponsored film
Released
1970
Country
United Kingdom
Language
English

Subjects

Dyeing Textiles Applied arts and crafts Maile, Anne (c.1937)