The Yorkshire Film Archive collects, preserves, and shows film made in, or about Yorkshire. Our collections are non-fiction, dating from the 1890s to the present day, and providing a rich and visually compelling record of all aspects of lives, cultures, landscape, industries, major events and everyday activities, many of which are available to watch, free of charge, on our website.
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Rowntrees Aero: Train
The bar with unique bubbly texture, using a secret bubbly formula, giving rise to the bubbly banter of bubbly flirting.
Advert 1980 1 mins
From the collection of:
The well-known charms of Nigel Havers are here seen being put into practice in this ad from 1980 for the popular chocolate, Aero. Havers exchanges puns on the bubbly quality of Aeros with an equally bubbly lady on a train.
This is one of a large collection of films made by Rowntree’s of York (now Nestlé), most of which are adverts for their confectionary products. Aero started life back in 1935, the name reflecting a desired association with jet travel, and they soon arrived in New York the following year. From the beginning there was an emphasis in their adverts on what is distinctive about Aeros – the bubbles – and hence slogans like, "It's the bubbles of nothing that make it really something". There has recently been a project to identify the “Aero Girls” that featured in paintings in adverts during the 1950s. Later, in the 1980s, Nigel Havers made a series of better known adverts for Lloyds Bank alongside Jan Francis.
Food, Glorious Food!
Advert 1964 0 mins
An advertisement for Rank Hovis McDougall’s Nimble bread featuring a female tennis player.
Advert 1957 0 mins
15 seconds isn't long, you've got to say Crosse and you've got to say Blackwell, and you've got to say Branston Pickle!
Advert 1974 0 mins
Animated advert for the much loved strawberry ice lolly, with chocolate and sugar balls and a chocolate bar inside!
Advert 1972 1 mins
In 1972 Britain entered the European common market full of beans. What could go wrong?
Advert 1955 0 mins Silent
This short advert tells you that only real chickens can apply to be Shippam's chickens
Advert 1931 3 mins Silent
A mouth-watering glimpse of the art and craft that went into making and decorating Cadbury’s chocolates in the 1930s.
Travelogue 1953 21 mins Location: York
The Stationmaster at York guides us through a typical day, from dawn to dusk.
1965 1 mins Location: York
A world away from zany humour, Richard Lester shows he can also capture the easy opulence of the upper class nibbling After Eight mints.
Advert 1971 1 mins Location: York
“If I’m in a vicious mood I crunch them . . . if I’m in a good mood I suck them slowly.”
1960 1 mins Location: York
The teenager emerges into our culture in all innocence, fruit gums in hand, doing what all teenagers first do; buy a record in a record shop.
Advert 1982 1 mins Location: York
A child’s fantasy of being in a place where Smarties are overflowing, and there are no adults around to spoil the fun.
Advert 1958 1 mins Location: York
Out goes the romantic gesture and in comes the hip as Una Stubbs and her fellow cats break open the chocolates in a groovy scene in a groovy club.
1926 40 mins Silent
Compelling travel feature edited from footage of the 1925-26 Worsley Algarsson Arctic expedition.
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