This film is part of Free

Plain Man's Guide to Advertising

Does your home suffer from BO? This gag filled pastiche of the ad industry is happy to nibble the hand that feeds it

Animation & Artists Moving Image 1962 20 mins


Don’t put the kettle on, you’ll mess the ad break! Though our “plain man” walks into a cinema at the start of the film it is TV advertising that is firmly skewered in this gag-filled pastiche. The creatives behind it have their target so squarely in their sights because it was how they made their living. Bob Godfrey had set up Biographic Cartoon Films to capitalise on the arrival of commercial television in 1955, but this and other independent shorts is evidence of his desire to move onto bigger and better things.