The Media Archive for Central England is the public screen archive for the East and West Midlands. An independent charity and company based at the University of Lincoln, MACE acquires, catalogues, preserves and makes widely available moving image materials that inform our understanding of the diverse cultures and histories of communities between the Lincolnshire coast and the Welsh border.
This film is part of Free

Leominster Carnival and Gymkhana
Saddle up! It's Leominster's annual gymkhana.
From the collection of:

Overview
Filmmaker Frank Dale not only captured this record of the 1954 Leominster Carnival and Gymkhana, he also provided the lorry that transported the carnival queen. The event even took place on land next door to his construction business (his towering stacks of building wood provide a precarious backdrop). And Mrs Dale is on hand for speeches and prize giving. From people dressed as rustic yokels to the marching bands the main event is the locally popular horse display.
Related

In Herefordshire and Round About In Herefordshire and Round About
Amateur film 1967 5 mins Silent Location: Hereford
A leisurely amble through the historic landmarks of Herefordshire.

Camwell Personal Film: Whitby & Battersby Branches Camwell Personal Film: Whitby & Battersby Branches
Amateur film 1958 21 mins Silent Location: Battersby
North Yorkshire bound through the lens of 'Cam' Camwell

Three Counties Show Leominster 1950 Three Counties Show Leominster 1950
Amateur film 1950 18 mins Silent Location: Leominster
Leominster gears itself up for one of the biggest days in the agricultural calendar: the visit of the Three Counties Show.

Dale: Flood Scenes in Leominster and District Dale: Flood Scenes in Leominster and District
Amateur film 1954 27 mins Silent Location: Leominster
November 1954 and floods hit the Herefordshire town of Leominster. Children enjoy the novelty but the impact on the local farming community is far more serious.

On Falling - Exclusive Q&A On Falling - Exclusive Q&A
Inside Film 2025 30 mins
Writer-director Laura Carreira talks to Nia Childs about her debut feature, On Falling.

Layla - Exclusive Q&A Layla - Exclusive Q&A
Short interview 2025 27 mins
Writer, director and performer Amrou Al-Kadhi talks to Rico Johnson-Sinclair about their debut feature.

All We Imagine As Light - Exclusive Q&A All We Imagine As Light - Exclusive Q&A
Short interview 2025 28 mins
Payal Kapadia discusses her Cannes prize-winning and Bafta-nominated drama with Ashanti Omkar.

Khichdi Khichdi
Animation & Artists Moving Image 2023 16 mins
The interwoven stories of four best friends who reunite in the UK, thirty-five years after training together as nurses during their teens in Ferozepur, Punjab.

Dr XYZ: A Medical Drag Transthology Dr XYZ: A Medical Drag Transthology
Documentary 2023 15 mins
A satirical take on the healthcare service announcements of the 1960s and 70s.

Every Moment Counts Every Moment Counts
Animation & Artists Moving Image 2023 9 mins
A short animation that offers a window into the world of children’s palliative care.