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Ingot Pictorial Number 20 1954

Discover how steel has made Norman Hartnell dresses more accessible, how the industry is connected with Vampire jets and how its products are celebrated on Industrial Sunday.

Promotional 1954 22 mins

From the collection of:

Logo for National Screen and Sound Archive of Wales


This Ingot Pictorial combines, amongst other things, frocks, planes and religion, showing how steel has enabled Norman Hartnell dresses to be more affordable to any would-be vamp, and how some steelworkers spend their free time flying Vampire jets. And it includes footage of Industrial Sunday, held on the Sunday before Labour Day (May 1st) at the instigation of the Industrial Christian Fellowship who hoped to add a Christian perspective to a secular event.

The Ingot Pictorials were a series of screen reviews first produced by Technical and Scientific Films, and then Verity films for Richard Thomas and Baldwins Group (RTB). RTB intended the series to instil a sense of pride in the company. Each year 4 editions were produced on a quarterly basis and distributed to schools and leisure groups. They were shown to steel workers during their lunch hours and at local cinemas so their families could view them too. RTB claimed that each issue was shown to 25, 000 workers in the 30 plants from Lancashire to south Wales.