This film is part of Free
At Home with Joy Shelton An Advertising Feature
Wipe your feet and enter the home of actress Joy Shelton in this early ‘ad mag’.
Overview
Welcome home. Or rather welcome home shopping. The ‘ad mag’ was a feature of commercial TV in Britain from 1955 to 1963, when it was axed for blurring the divide between programming and advertising. Actress Joy Shelton offers you a tour of her G Plan furniture range, after which the taste of Doris’ American doughnuts is perfect to take away the sour note of salesmanship.
Joy had appeared in films like Millions Like Us (1943) but was better known on radio. She is the perfect host here, bringing glamour to domesticity. Director Quentin Lawrence went on to direct British B movies like The Trollenberg Terror (1958) - aka The Crawling Eye - and The Secret of Blood Island (1964).
Related
Tie and Dye Tie and Dye
Cinemagazine 1970 3 mins
A snazzy intro to the ancient textile-dyeing technique taking the 70s fashion world by storm.
Time on the Wing Time on the Wing
Sponsored film 1969 33 mins Location: Darlington
Everything you always wanted to know about North East homing pigeons (but were afraid to ask).
Make-do-and-mend Make-do-and-mend
Animation & Artists Moving Image 1945 1 mins
A wartime family look on in amazement as their old clothes offer useful advice on how to make their clothing coupons go further.
To Cane a Trout To Cane a Trout
Promotional 1974 34 mins Location: River Aln
Quiet reflection on angling and the craft of elegant cane rods from the famous Hardy Brothers of Alnwick.
Pipe Dreams Pipe Dreams
Amateur film 1965 3 mins Location: Wakefield
A once common object in many households becomes transformed into a quirky dancing troupe in this simple homespun animation.
Model Clipper Sailor Model Clipper Sailor
Current affairs 1965 2 mins Location: Plymouth
Former shipwright turns his talents to model-making.
On Falling - Exclusive Q&A On Falling - Exclusive Q&A
Inside Film 2025 30 mins
Writer-director Laura Carreira talks to Nia Childs about her debut feature, On Falling.
Layla - Exclusive Q&A Layla - Exclusive Q&A
Short interview 2025 27 mins
Writer, director and performer Amrou Al-Kadhi talks to Rico Johnson-Sinclair about their debut feature.
All We Imagine As Light - Exclusive Q&A All We Imagine As Light - Exclusive Q&A
Short interview 2025 28 mins
Payal Kapadia discusses her Cannes prize-winning and Bafta-nominated drama with Ashanti Omkar.
Khichdi Khichdi
Animation & Artists Moving Image 2023 16 mins
The interwoven stories of four best friends who reunite in the UK, thirty-five years after training together as nurses during their teens in Ferozepur, Punjab.
Dr XYZ: A Medical Drag Transthology Dr XYZ: A Medical Drag Transthology
Documentary 2023 15 mins
A satirical take on the healthcare service announcements of the 1960s and 70s.
Every Moment Counts Every Moment Counts
Animation & Artists Moving Image 2023 9 mins
A short animation that offers a window into the world of children’s palliative care.