The Media Archive for Central England is the public screen archive for the East and West Midlands. An independent charity and company based at the University of Lincoln, MACE acquires, catalogues, preserves and makes widely available moving image materials that inform our understanding of the diverse cultures and histories of communities between the Lincolnshire coast and the Welsh border.
This film is part of Free

Midland Montage: 13.11.1962: The Manufacture of Fishing Rods
"A poem of strength and grace". The craftsmen and women of Redditch demonstrate how to create a perfectly balanced fishing rod.
From the collection of:

Overview
Redditch has been a centre of needle making since the Middle Ages. A natural development from needles was the side-line of making fishing hooks and from there to making rods for the angler. This short magazine item from ATV shows the stages in the manufacture of fishing rods, which are all made individually by hand and so, according to commentator Lionel Hampden, the fisherman can tell his rod even if wearing a blind-fold.
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