National Screen and Sound Archive of Wales preserves and celebrates the sound and moving image heritage of Wales, making it accessible to a wide range of users for enjoyment and learning. Its film collection reflects every aspect of the nation’s social, cultural and working life across the 20th century, giving a fascinating insight into Welsh filmmaking, both amateur and professional.
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Keep Wales Tidy / Cedwch Gymru'n Daclus
It’s no joke – litter - even if an American, a Scotsman and an Englishman are involved!
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Overview
An American, a Scotsman and an Englishman would probably walk into a bar in Wales, or a shop or a castle or two, if they weren’t put off by litter which, when it accumulates, is no joke. This public information film appeals to Welsh pride to Keep Wales Tidy, exhorting good citizens to bear down on any litter they see like a dragon in full flame!
Keep Britain Tidy, an environmental charity, was set up in 1955, spearheaded by the Women’s Institute, and in the 1970s public information films on the subject were produced, along with campaigns to reduce littering and nurture pride in and care for the shared environment.
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