This film is part of Free

Joe's Way
Road safety film, or warning of the dangers of flared trousers – you decide
Overview
Did you hear about Joe? Ran out in front of a car, he just didn't look. Well, that's just his way, isn't it, always late. Sue must be devastated. Many public information films take on the guise of a mini soap opera, imbuing everyday drama with a pertinent message. Getting the audience invested in the characters is intended to increase the emotional impact when a tragic accident occurs, thus ramming home the film's safety message – in theory, at least.
Tardy but loveable Joe, his long-suffering mum and sweetheart Sue are fairly typical characters for such films. There are even shades of Billy Liar in Joe's abruptly terminated daydreams. But you can't help feeling that the filmmakers aren't just disapproving of Joe's road crossing skills, but of his generation's entire lifestyle.
Related

StoryTrails: The People's Map Newport StoryTrails: The People's Map Newport
Documentary 2022 12 mins Location: Newport/Casnewydd
This map showcases a curated selection of audio stories and digitally animated 3D scans of the people and places in and around Newport.

StoryTrails: The People's Map Wolverhampton StoryTrails: The People's Map Wolverhampton
Documentary 2022 14 mins Location: Wolverhampton
This map showcases a curated selection of audio stories and digitally animated 3D scans of the people and places in and around Wolverhampton.

StoryTrails: The People's Map Omagh StoryTrails: The People's Map Omagh
Documentary 2022 15 mins Location: Omagh
This map showcases a curated selection of audio stories and digitally animated 3D scans of the people and places in and around Omagh.

StoryTrails: The People's Map Slough StoryTrails: The People's Map Slough
Documentary 2022 15 mins Location: Slough
This map showcases a curated selection of audio stories and digitally animated 3D scans of the people and places in and around Slough.

StoryTrails: The People's Map Dundee StoryTrails: The People's Map Dundee
Documentary 2022 14 mins Location: Dundee
This map showcases a curated selection of audio stories and digitally animated 3D scans of the people and places in and around Dundee.

StoryTrails: The People's Map Swansea StoryTrails: The People's Map Swansea
Documentary 2022 15 mins Location: Swansea/Abertawe
This map showcases a curated selection of audio stories and digitally animated 3D scans of the people and places in and around Swansea.

Port of London's Aquatic Sports Port of London's Aquatic Sports
Non-Fiction 1925 1 mins Silent Location: Rotherhithe
A day of fun and games in the water at London's Surrey Docks.

Layla - Exclusive Q&A Layla - Exclusive Q&A
Short interview 2025 27 mins
Writer, director and performer Amrou Al-Kadhi talks to Rico Johnson-Sinclair about their debut feature.

All We Imagine As Light - Exclusive Q&A All We Imagine As Light - Exclusive Q&A
Short interview 2025 28 mins
Payal Kapadia discusses her Cannes prize-winning and Bafta-nominated drama with Ashanti Omkar.

Khichdi Khichdi
Animation & Artists Moving Image 2023 16 mins
The interwoven stories of four best friends who reunite in the UK, thirty-five years after training together as nurses during their teens in Ferozepur, Punjab.

Dr XYZ: A Medical Drag Transthology Dr XYZ: A Medical Drag Transthology
Documentary 2023 15 mins
A satirical take on the healthcare service announcements of the 1960s and 70s.

Every Moment Counts Every Moment Counts
Animation & Artists Moving Image 2023 9 mins
A short animation that offers a window into the world of children’s palliative care.

Police Story: Panel Discussion Police Story: Panel Discussion
Inside Film 2024 24 mins
Panel discussion on Jackie Chan's 1985 action classic Police Story, with Chase Armitage, Sam Mak and Jadey Duffield.