This film is part of Free

Enjoying Life

Can politics be pleasurable? The Labour Party envisions a better civic life for all in this party political broadcast featuring poet John Betjeman.

1962 26 mins


This unusual party political broadcast was designed to promote the 'Festival of Labour', an event described here by Labour leader Hugh Gaitskell as, "a party for our Party". A far cry from today's short political broadcasts, the film sets out how government could improve quality of life, aesthetically and practically, through architecture, community theatre, sport and even jazz.

The film was broadcast simultaneously on ITV and the BBC in June 1962.