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        Anzora Viola Cream, Masters of the Hair

        Animated advert showcasing the remarkable effects of Anzora Viola Cream, produced in London and the market leader until Brylcreem appeared.

        Advert 1925 1 mins Silent

        From the collection of:

        Logo for London's Screen Archives

        Overview

        Anzora were based at 28-34 Willesden Lane, NW6 and until the arrival of Brylcreem dominated the male hair-care market. This animated advert first targets parents – “Anzora masters the hair” – with a group of schoolboys having their unruly hair slicked down by a teacher until a bald child appears. Next it features a young man, who is transformed into a suave figure by application of Anzora, which we’re told has no oil or grease and can include oil of violet for dry scalps